Project

SurfStitch TVC

Live Offline. Shop Online.

In a technologically driven world, we sometimes forget how immersed we have become in our alternate digital lives. To celebrate and embrace the tangible, adventurous and exciting world around us, Moffitt.Moffitt. crafted a playful fashion campaign for SurfStitch.com (Australia's largest online surf store) that reminds us that our pursuits online should empower our lives offline.

 

Campaign imagery

A complete set of stills were used across print and outdoor media to support the TVC campaign.